Hi all! Those who use the services of freelance graphic and web designers, where are you most likely to source them?

I'm reaching out to get off the ground with some work I'm doing for a freelance designer in managing and increasing their bookings. Web design, logos, rebrands, if you use any of these types of services from freelancers I'd love to hear anything about how you efficiently make connections with them for work - and anyone who does what I'm doing right now and manages a freelancer's bookings in any capacity I'd love advice from you too!

Replies3

  • Hello Jessica,

    Most of agents I know that run creatives have a good amount of personal connection to run their creatives. Keeping up with social media does help, I personally get like 70% of my clients from online social media platforms and nope I don't talk about low budget deals. They usually has the same amount of non serious offers than from any other sources. Even the biggest brands do use social media to research for creative talents to work with.

    So in nutsell there is no magic trick, if you want to run freelance creatives you get business on the same ways than any other business. It also help if you have a niece what kind of creative talents you have fi. LGBT talents or so.
  • @Geoffrey Bunting Thank you so much for your reply - and I completely agree. I think many of these platforms you rightfully call out for just producing cheap clients and/or leech off their creatives are mainly used as a 'quick-fix', in that they sell themselves as a fast and easy way to a packed freelance schedule when that's really a pipe dream and not possible. That type of client connection takes time and committment to build the trust necessary for a proper working relationship.
  • Google.

    Many platforms that claim to aid visibility turn out to be bidding sites and their compatriots – Fiverr, Reedsy, 99Designs, etc – and leech off creatives and push them at low-budget clients (among other ethically dubious behaviour).

    All the directories I’ve encountered have had major flaws. Predominantly a lack of visibility that makes them useless. But I’ve seen a number that are just run by people who don’t know a thing about design and end up catering to amateurs and their cheap clients.

    Social media can work in some contexts, but is more likely to bring in cheap clients. Unfortunately, folks don’t value us a great deal – egged on by the kinds of platforms mentioned above – so it’s increasingly difficult to market for jobs.

    A few platforms have emerged lately like Underpinned and YunoJuno and Wishu, but the former has become a paid subscription despite its limited reach and use – it had a job board that occasionally threw jobs up but little else – Wishu is incredibly obtuse and YunoJuno really struggles to direct jobs to you that are even vaguely in your wheel house.

    The industry is desperately in need of a platform like HireAnIllustrator but given the lack of value many have for design and an apparent inability to build an audience and keep platforms accessible, there’s not much of potential out there.

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