Needed: Brand Designer With Food Packaging Experience to redesign components for www.eatchefly.com

Needed: Brand Designer With Food Packaging Experience

Chefly (eatchefly.com) is looking for a full brand refresh across all consumer touchpoints. Chefly is a subscription prepared meal service on a mission to bring the best food to as many people as possible at an affordable price. Cooked in small batches and delivered weekly across the UK, all meals are fresh, chef-created and restaurant quality.
We’ve seen rapid growth in subscribers the past couple months and would like to collaborate with an experienced brand designer to rethink the Chefly brand in a way that builds trust and credibility with existing and future subscribers. As our brand is in a simple form at the moment we’d like to take this opportunity to not only design new brand assets but also put into place a scalable and repeatable design system that we can grow from.

Assets to create include:

Logo
Colour palettes
Typefaces
Webpage mockup
Email mockup
Brand guideline document
Packaging:
Meal sleeve
Meal sleeve label
Bag
Box
Printed Menu
Feedback Cards

You

  • Have experience designing digital design systems, brand assets and packaging for contemporary brands. Experience with consumer food brands is a plus.
  • Design things that surprise and delight people
  • Can go beyond just making pretty things to create an engaging experience for our subscribers that aligns with and clearly communicates our brand values.

We

  • Are an early-stage, London-based startup making a positive difference in the way that people eat everyday.
  • Encourage out-the-box thinking and fresh ideas for the food industry.

Replies24

  • Hi! I have more than 7 years of experience working in graphic design including FMCG brands for some global brands such as Unilever, Heineken, Ferrero, etc.

    I have worked with a range of projects spanning from strategic brand design, consumer packaging and corporate identity projects.

    Work samples:
    https://drive.google.com/file/d/1IQStKeem_OZ3-kSOGKrqehoSZ11eOzGy/view

    Latest brand identity project:
    https://medan.myportfolio.com

    https://www.behance.net/gallery/97381445/Potluck-Food-Social-Gathering-Platform
  • Hey,

    I am a freelance Designer & Art-Director from London specialising in Branding & Advertising. Over the past 5 years I have worked with multiple design agencies, advertising agencies and graphic design studios working on a range of projects and building a diverse range of skills in Branding, Advertising, Art-direction, Photography, Digital design, Typography, Motion Graphics & Visual Identities and working with clients such as Nike, Adidas, New Era, Zegna and many more.

    After working at a creative advertising agency for the last 2 years I have decided to start my own female-led creative studio and would love to work alongside people such as yourselves. Please check out my portfolio for recent rebrands and designs - katiebarrett.cargo.site

    Thanks :)
    Katie
  • Hi,

    I am a Graphic Designer and illustrator.
    I would love to get inovled in this project, i love desingeing food packaging specially when its rebranding.
    Email: aqsanaziir@gmail.com

    My work :-
    Website: https://aqsa.myportfolio.com
    Instrgram: https://www.instagram.com/aasqaart/

    Thanks,
    Aqsa.
  • If you need any beautiful food / product photography I have a photographer with self contained studio set up for remote art directing and live streaming... xx
  • Hello, I would love to get inovled in this project, I have some previous packaging experience as well as digital experience. My website is www.milla-adler.com For your reference.

    Thanks
  • Hi,

    This is something I could help with. Please email me if you’d like to discuss things further and see a relevant body of work to support your requirements.

    Email: danieswann1@gmail.com

    Thank you,
    Dan
  • Have connected with you and sent my work in. Hope to hear from you soon. Adamcockerton.com
  • I would highly recommend Holly at Design-Hungry who did our branding. I've worked with many designers in the past but none who dug so deep to find (and tell) a story and really think outside the box. You can see more of Holly's work on Instagram @designhungry. She also had 10 years of agency experience focusing on F&B packaging before Design-Hungry which I imagine she has in a separate portfolio as I can't see on her website. Good luck and look forward to seeing the new brand!
  • Hi,

    Nice to meet you,

    As a part of \\' Creative Agency, I would love to get to know more about this project, it sounds like an interesting project for us.

    \\' Creative Agency is the fellowpreneur of yours in supporting your business ambition through 360º Branding activities. Our aim is none other than to create a meaningful brand experience at its best.

    We examine the real challenges and put our best effort into the foremost solutions—sometimes even beyond the possible limitations.

    Far from being a pure visual beast, we believe brand experience is determined by its soul and purpose. The tensions around it and how the brand experience adds value to people’s lives that also matters and make it be loved.

    We believe there is no single solution to fit everything. Each brand has its own unique circumstances, which call for different methods of nurture.

    Feel free to contact us right away for any inquiries of the best service to support you. It shall be our honor to work together with you.

    You can visit my profile to see our case study or
    visit our website www.workbyw.com

    and also check our behance: be.net/workbyw

    Best,
    Wildan
  • Hi,

    Hope you are doing well.

    I am a brand designer based in London and I would be very happy to collaborate with you on this project. I have great experience in building brands and in working on rebranding projects.

    I always approach projects holistically with a view to both print and digital outputs, and I am able to lead and deliver a successful project from initial concept to end-result.

    I employ work processes that take the team and client on a reflective journey - exploring the brand’s ethos, vision and perception, developing a strategy to accompany the project from start to end.

    I have worked on the branding, signage, packaging and webdesign for this healthy focused fast-food chain: https://www.freehausdesign.com/sow

    You can also see more of my work here: https://anabea.studio

    Looking forward to hear from you.


    Best,
    Ana Beatriz
  • Hi Chefly,

    Your vision sounds strong and concise. I agree with you that your brand identity could do with a fresh revamp in order to take your brand to the next stages and better communicate your brand ethos.

    My name’s Jordan. I’m a freelance designer that previously worked at some of London’s most notorious design studios but now runs a small design practice called Block H3. I specialise in creating brand identities that allow my clients to appear unique and individual in their sectors and efficiently communicate their values to their audiences.

    You can check out some of my work at www.blockh3.com and for a more extensive portfolio please get in touch at jordan@blockh3.com

    It would be great to connect and talk some more about your vision.

    Thanks,

    Jordan
  • Hi James,

    This sounds like a great project.

    I have experience in top branding agencies across digital and print for a wide variety of clients including the food industry and food packaging.

    Please see my portfolio here https://adobe.ly/36hsbCo

    I understand the importance of brand strategy, and work closely with my clients to establish their brand values and personality, before ensuring this is encapsulated in every aspect of the identity.

    I also help brands disrupt their sector, so that they stand out amongst their competitors.

    Let me know if you'd like to chat,
    Clara

    hello@clarahancock.co.uk
    https://clarahancock.co.uk/

  • Hello James...

    I'd be delighted to connect and have a chat a little more about your project. As an ex professional boxer, I certainly know the benefits of good nutrition and food as a vital fuel!

    Please feel free to browse my website:
    www.goodeggcreative.uk

    You can also reach me on the usual social media platforms ...
    Facebook: GoodEggCreativeComms
    Twitter: GoodEggCreative
    Linkedin: Darren James Higginbottom

    I've nearly 20 years experience, so can assure you that your vision will be in good hands.

    Thanks for considering - I'd be delighted to hear from you.

    All the best.

    Darren
  • Hi James,

    This sounds like on awesome project!

    As you will see in my portfolio below I have experience in both branding and packaging. I would see myself as a creative, positive and passionate multi-disciplined designer; who has seven years of industry experience. I enjoy working to a high standard that shows creativity, playfulness, simplicity, and boldness.

    Portfolio Link:
    https://www.ashleypauldesign.co.uk/ashley-paul-portfolio/

    Be great to speak more about this.

    Cheers!
    Ash
  • Hi. I love the idea behind your brand.

    Over the past few months services such as this have shown how vital they are to families across the country.

    I’d love for us to work together to focus your branding and compete with what I’d assume would be your competitors with the likes of hellofresh, gusto etc.

    Please have a look at my website clockwatcherstudios.com for examples of my work.

    Hope to talk soon
    Peter
  • Hi, we'd be very interested in working with you on this.

    We have a great deal of experience working on branding, packaging, marketing and web design within the food sector.

    You can see examples of our recent work on my profile: https://the-dots.com/users/tom-bradley-736098

    If you think we'd be a good fit let me know :)

    Thanks, Tom

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