- This is my R/GA background showing but I feel like the best campaigns today are ones that interoperate with platforms. Think of how a campaign like Human Race built on and was built on a platform like Nike+. Or how "Parisian Love" by The Google 5 was made possible by and influenced the hummingbird iteration of Google's search engine.
- Not easy to choose, but as a documentary filmmaker and enthusiast, I really enjoyed the 'Meet Me at Starbucks' campaign
- For me is Volkswagen's "Think Small" campaign, cos I love the print, and that is the gold standard for me. :)
- This is a hard one, I always liked the Peter Kay John Smiths Adverts because of the comedy :)
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