Online - London, United Kingdom

Organised by General Assembly

This session will focus on White Bear's proven methodologies to nail your brand strategy and drive sustainable growth for your startup. There will be live brand audits, creative brainstorming and top tips for branding future unicorns!


  • Overview of the steps to take an idea all the way to MVP
  • Simple techniques for generating new ideas
  • How to build your brand story and tone of voice
  • How to build a brand for future growth and investment
  • Future-proofing your brand

This event will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the event.


  • This event is taken completely online via Zoom.
  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
  • Event set up information will be emailed to all signed up around 24 hours before the event launches.
  • startup
  • unicorn
  • marketing
  • sidehustle
  • lifeatga


Attendees — 155

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