Paid event
Online - London, United Kingdom
HOW TO JOIN: Enrol onto the course here

This practical 3-week course led by ex-Wolff Olins, ex-Design Studio experts – literally has EVERYTHING you need to create brands that stand out.

From developing a strong brand strategy, story and visual identity, to leading the team and launching the brand into the world. We’ve covered it all.

  • Creative & Design Directors
  • Designers and Design Teams
  • Brand Managers

  • What you need to have in place to create a successful brand strategy
  • How to build a brand story that will resonate internally
  • What are the crucial strategic workshop exercises
  • How to guide designers and give the right feedback at the right time
  • What makes a good symbol and what does it take
  • How to create holistic systems


CAMPBELL BUTLER - Co-founder of Lovework Studio
Campbell is experienced in both brand strategy and design. Previously — the leading Creative Director of Design Studio London and Design Director at Wolff Olins.
Holds international awards including D&AD pencils, Transform Awards & Cannes Lions.

ROBYN BUTLER - Co-founder of Lovework Studio
Robyn helps brands tell their stories, refine their purpose and be flexible to work in digital and physical environments.
Previously — a Design Director at Brand Cap, freelancer consultant in boutique studios including Dragon Rouge, Lambie Nairn and internally at Sky.

Lovework studio is a new studio based in Brisbane that is focused on designing brands and digital experiences that people love. It combines brand strategy with graphic power.

  • Session 0. Meet Lovework and learn the new (old) brand design process.
  • Session 1. How to build a brand story that will resonate internally.
  • Session 2. Off the beaten track, strategy beyond purpose.
  • Session 3. How to create visual identity that doesn’t follow the pack.
  • Session 4. Creating a system so that the brand works and can be replicated
  • Session 5. Launching the brand to the world

*Special price of £699 (Full price is £1190) until May 19


Attendees — 7

Course: Branding NowLondon, United Kingdom