Organised by INTERLACED
The relationship with our clothes and the products we invest in is fundamentally changing. Across many categories, we have demonstrated an appetite to shift away from traditional ownership to newer ways of accessing products.
The life span of fashion products is being stretched as preowned, refurbished, repaired, and rental business models continue to evolve. This shift is driven by growing consumer desire for variety, sustainability, and affordability. Already, the resale market is predicted to overtake fast fashion within ten years.
Ahead of Black Friday, we have invited industry experts in the world of resale, rental, and repair to challenge current ways of working and discuss how brands can adapt to new ownership models. We will cover everything, from changing consumer behaviours that put sustainability at the front, to how to make a profit as a brand without pushing continuous consumption.
Meet the speakers
Sabinna Rachimova (Founder & Creative Director, SABINNA)
Sabinna Rachimova is the founder of SABINNA - a conscious lifestyle brand with a focus on storytelling, handcraft and innovation, offering products and experiences. The brand explores sustainability beyond the product by making sure to be mindful about all aspects of the business. The aim is to create ethical fashion without compromising on aesthetic and putting people and the environment at the forefront of everything it does. Sabinna graduated from Central Saint Martins College of Art and Design. Before launching her eponymous label, she worked for the leading Parisian Fashion house Christian Dior and London brand Mary Katrantzou. Sabinna has an innovative take on selling strategies and direct communication with her customers. As a double immigrant woman, she is incredibly passionate about inclusivity, equal opportunities and being an opinion leader for the future generation of creatives. Sabinna also works as a public speaker, spreading the word about both FashTech and sustainable fashion, as well as a consultant with a focus on fashion start-ups and education. Since 2018 she is also a lecturer at the University of Arts London, teaching on the MA Fashion Entrepreneurship & Innovation course. In 2019, Sabinna was named one of Forbes 30under30 DACH.
Nina van Volkinburg (Co-founder & CEO, Reture)
Nina Van Volkinburg, PhD is the CEO and co-founder of RETURE, a digital platform which connects clients to a global network of world class fashion designers, to upcycle their underused garments into unique fashion pieces. RETURE’s mission is to make upcycling the most desirable choice for modern-day consumption by extending the life of garments, preserving human craft in the digital age and rediscovering local communities. It is the first upcycling marketplace in the premium fashion space. She is a trained ethnographer, having completed her doctorate with the University of Exeter in September 2020 researching the effects of digital disruption on the value creation processes within the fashion industry. With a background in fashion journalism, she is regularly invited to comment on contemporary developments within fashion business and sustainability, having been featured on BBC News, The Guardian, and Business Insider. Additionally, Nina lectures part-time at London College of Fashion in the Fashion Business School.
Callum Bramley (Founder, Garmentry)
Callum is the founder and CEO of Garmentry, the leading men's peer to peer rental platform, paving the way for consumers and brands to join the rental revolution in menswear. Founded on the principle that your dream item of clothing already exists but just in someone else's wardrobe, Garmentry aims to bring accessibility to luxury fashion. Callum was also voted one of the top young engineers in the world for his work in AI, and has collaborated with some of the biggest fashion retailers in the UK as part of Streamoid. A startup which uses AI in fashion retail to improve ecommerce and operations.
Ruth MacGilp (Communications and Content Manager, Fashion Revolution)
Ruth MacGilp is the Communications and Content Manager at Fashion Revolution, the world's largest fashion activism movement. Fashion Revolution is a global movement campaigning for a fashion system that values people and the planet over profit, working across policy, industry and cultural change. She has also worked as a writer, consultant and content creator for purpose-driven brands and publications, and co-hosts the ethical fashion podcast Common Threads.
Olivia Khan (Founder, The Materialist)
Liv Khan is co-founder of the materialist, the new digital marketplace connecting designers to fabric suppliers with excess inventories. The platform will change the way the fashion industry works with surplus materials — rescuing valuable stock that would otherwise end up in warehouses or landfills, and reducing the environmental footprint of textiles. From brands and designers to manufacturers, factories, and institutional partners, the materialist enables creative, commercial and environmental collaboration across the entire industry. After graduating from University of Leeds in 2016, Liv launched her first business in 2017. The Lacuna Collection offers financial and fulfilment solutions for global luxury brands and emerging designers. Liv also supports fashion brands as a freelance consultant specialising in business strategy and operations.
Moderated by Kristina Dimitrova (Founder, INTERLACED)
Kristina Dimitrova is the founder of INTERLACED – a media, consultancy and events platform highlighting the most innovative developments for the future of fashion, retail and beauty. INTERLACED is the space that brings together startups, established companies, academia and the public for discussion about the next wave of the industry. With marketing and strategy background as well as a deep understanding of digital channels, Kristina often curates and speaks at industry events. She is also a guest lecturer at Nottingham Trent University and Fashion Retail Academy, among others, and a jury/mentor for international fashion tech competitions, including Aarhus Walks on Water and The Festival of Curiosity.
Who's this event for?
Anyone wanting to understand trends in consumer behaviour, especially in relation to the fashion, retail and beauty sectors, and for anyone who wishes to find out more about purposeful business and plan for the future.
Please note that by signing up for this event your contact details will be shared with both LDC and INTERLACED.
- sustainability
- rentalfashion
- blackfriday
- startups
- fashiontechnology
- marketingstrategy
- socialmedia