This is an online event

Organised by Wishu

“Pivot! Pivot!”: What is business pivoting

We all remember that iconic line from Friends where Ross shouts “Pivot! Pivot!” at Rachel and Chandler as they move the sofa upstairs. Perhaps the reason that line is so funny is that the word somehow loses its sense of meaning and just becomes a funny noise and instruction.

Pivoting, whether in a business or more colloquial sense, isn’t a term heard everyday; so, what exactly does it mean?

A business pivots when it makes an important strategic change to the product or service it provides to better meet the demands of the market.

Let's discuss the importance of pivoting your business and how does one plan for a pivot.

  • pivot
  • entrepreneurship
  • entrepreneur
  • business


Attendees — 7

“Pivot! Pivot!” your businessLondon, United Kingdom