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This is an online event

Organised by Roundhouse

“How to” is our monthly online series giving you all the necessary bite size skills to be successfully self-made.

Stuck on how to price yourself as a freelancer? Worried about over or under charging? Don’t worry, the Roundhouse has got your back…

In this workshop Alison Grade, author of The Freelance Bible, will explore the strategies you can use to work out your value to existing and importantly, potential clients. Alison will delve into your ‘secret sauce’ – that particular value that you deliver for your clients and how you can use this knowledge to move from trading time for money into a value-based proposition for clients.

She will also examine what you really need to live on. From this you will be able to generate individual ‘sales targets’ to ensure you keep your finances on track. Alison will then discuss strategies for estimating your value based on daily rates, sales targets, benchmarking, and other variables to give an understanding of the market tolerance for rates. By the end of the workshop individuals will leave with an understanding of how to value their work based on the impact of their services for their clients and the confidence to price their work accordingly.

About Alison:
Alison describes her key skill as transforming creative ideas into a business reality. She accomplishes this with the films she produces, the creative entrepreneurs she mentors, SMEs and freelancers she advises and in her Penguin published book, The Freelance Bible. Alison has an unique skill set in that she has formal academic training (INSEAD MBA); has worked at senior level in many media companies; is an entrepreneur who has established several businesses and is a Nesta accredited Creative Enterprise trainer and mentor.

She has recently joined the Digital Leadership Board for the Centre for New Midlands and is a member of Creative Industries Federation UK Council. Alison brings her passion, knowledge and experience with her in all the work she does. Learn more about Alison on her website.

I have additional needs. Can I still take part?
We are committed to supporting D/deaf, disabled and neurodiverse young people, those with medical conditions, access requirements or any lived experience that may require adaptation, support or sensitivity. If there is anything you would like to let us (our youth workers, tutors or staff) know that will support your enjoyment and access, you can do so by emailing us at selfmade@roundhouse.org.uk, and we contact you to discuss further how to best support your engagement’
  • freelancer
  • entrepreneurship
  • entrepreneur


Attendees — 117

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Self Made: How to price yourself as a freelancerLondon, United Kingdom