22 days ago
  • LevelSenior
  • ProfessionsAccount Director, Business Development Director, Head of Business Development
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Agency :
Havas Play
Job Description Summary :

As Account Director you will work as a senior member of the Play delivery team – leading the responses across a variety of clients from Gaming and Entertainment brands, from the brief, to planning and having oversight of the execution. The role will require a great deal of collaboration with strategists, creatives and specialist disciplines as well as overseeing the delivery of multiple cross-function projects at one time. You will build excellent relationships with your clients at the highest level and act as a trusted advisor to them and their other agencies to maximise their partnership, influencer & content opportunities. You will take a senior role in the team with responsibility for first-class creative planning and delivery, leading by example and developing junior team members. You will have excellent knowledge of a range of content disciplines and have a passion to continuously learn and apply new creative thinking to client solutions.
Job Description :
A Connector:
  • Quickly being able to build strong, effective relationships and a close rapport with clients at the most senior level engendering a relationship of trusted advisor – supporting planning and strategy teams.
  • Developing new content solutions for clients in response to briefs through the support of more junior members of the team.
Ideation & Planning
  • As an Account Director, you will be the owner of the brief, working with senior team members to create the right team to respond to each brief.
  • You will understand the role of Play’s range of creative solutions and disciplines
  • You will have a detailed understanding of Play’s services
  • Leading the brief response team (and drawing support from senior members of the team as necessary), you will helping generate and lead creative solutions
  • You will build relationships with clients and strategy & planning teams to help spot opportunities for Play
  • You will be capable of inspiring confidence in the right solution for our clients – and able to pitch these solutions in formal and informal environments
Campaign Management & Performance:
  • Ensure all project managers and specialisms are working in an integrated and joined up fashion
  • Behave as a leader for activity under your remit
  • Ensure all campaigns are managed and delivered with original strategic concept / idea in mind – take on the role of lead in terms of quality control of this aspect
Creative & Production
  • Ability to translate a client request into a clearly defined creative and / or production brief, ensuring all deliverables, objectives and other relevant information is covered within it.
  • Oversee large scale campaigns that require careful management of creative and production resource and resource requests which you will be making in a timely and organised manner with the studio manager
  • Lead responses to brief, pulling in the relevant stakeholders to deliver proposals, ensuring they are feasible and will meet the brief requirements
  • Have an understanding of the production process to be able to anticipate the unique requirements of each project and scope, resource and deliver them within budget
  • Be able to confidently manage clients through the creative and production process, advising them on the best route to deliver success
Commercials:
  • Accurate and timely reporting of hours on timesheets
  • An excellent understanding of the Play commercial model as well as up / cross selling opportunities
  • In liaison with the management team, building scopes for all activity driving commercial benefit and up selling whenever viable.
  • Excellent in deal negotiation securing the best outcome for both the client and Play
  • Ensuring all draft contracts are a good representation of the agreed deal with full KPI’s built in and the correct contract process is followed
  • Ensuring hours being worked on projects to not exceed the agreed scope and where they do, flag this early for client discussion by the appropriate member of the team
  • Accurate forecasting on client income in liaison with the management team, ensuring any changes and amends are flagged
  • Responsibility for delivering forecasts agreed with the management team
  • Management of client budgets ensuring all resource is sold in and charged for. Isolating any opportunity to carry costs within Jump rather than outsourcing to deliver incremental revenue e.g. creative. Management of budgets to include both first-party resource and third-party costs, where relevant.
Team Management
  • You will manage members of Play on projects as well as a line manager where required; prioritise their workload, setting objectives and managing/facilitating their development where required
  • Developing effective relationships with senior internal colleagues to ensure solutions are used effectively within the overarching client plans
  • Quality control the output of your team on a week by week basis, and provide constructive feedback in a timely fashion
  • Understand team utilization and plan team workloads and resource flexibly to meet workload challenges
  • Ensure strong lines of communication across all lines of work.
Collaboration & innovation
  • Positive contribution to the development of a creative culture within Play
  • Work with specialist leads and 3rd parties to identify new services our clients should be testing and using
  • Ensure strong working relationships with different stakeholders/teams across the business especially with client partners
  • Work with your specialists to produce case studies from your work which will be shared with clients, Play and may be published within trade press and/or entered into awards.
  • Develop strong relationships with relevant media owners, partners, tech, and talent.
  • Work proactively to isolate relevant opportunities for clients outside of briefing windows.
  • Be aware of those within your remit and others around you to ensure you are supportive within the workplace
Technical Skills
  • You will need to have an excellent working knowledge of industry and tools and systems and must ensure that more junior members of the team are using them correctly to monitor performance.
Who we’re looking for:
  • Someone with an infectious energy, positivity and can-do attitude
  • People and culture are what makes agencies special and we want someone who is great to work with as part of a like-minded team.
  • Someone with entrepreneurial flare
  • Someone who is prepared to stand up and embrace the challenge
  • Someone with an understanding of all media channels
  • Someone who is passionate about Gaming and Entertainment
#LI-AC2
Contract Type :
Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

Skills Required

  • Creative Planning
  • Campaign Management
  • Team Management

People who have worked with Havas Group