27 days ago
  • LevelJunior
  • ProfessionsSocial Media Coordinator, Digital Marketer, Marketer
  • TypeFull Time
  • LocationLondon, United Kingdom

Like this job? Notify me with jobs that are similar

Description

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:
  • Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.
  • Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.
  • Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.
  • Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.
We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong, contribute, and grow. We encourage applications from people of any age, gender identity, sex or sexual orientation, race, ethnicity, religion or belief, disability, and any other protected characteristic or identity.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title:  Audience Assistant
A little bit about our team:
Atlantic Records UK is home to some of the most iconic UK artists from household names such as Ed Sheeran, Anne-Marie, Charli XCX & Burna Boy to emerging names such as Nathan Dawe, Fred Again.. and Maisie Peters. You’d be joining the Audience team, who work hand in hand with Marketing to construct our artist campaigns, driving amplification online, growing audiences and dialling in on communities forming around our artists. We do this in a number of ways including creating, marketing & optimising content, developing and implementing fan acquisition strategies, and working with new digital platforms and startups.
Your role:
As Audience Assistant you will  join a team operating at the heart of the label. Your responsibilities would touch many aspects of an audience campaign, from pulling insights & interpreting data on our artist’s audience, to ideating creative activations to help nurture & grow audiences to following the intricate set up processes needed for the many elements of releasing music and content online. You’d need to be comfortable thinking both like a fan, artist, creative and marketeer all at once.
Here you’ll get to:
  • Assist the Audience Managers on their roster of acts across all aspects of Audience Management responsibilities; pulling & interpreting insights, participating in ideation sessions, engaging creators & influencers, creating links & digital tools for campaigns (e.g. linkfire, pre-save/pre-add), briefing creative teams on assets (internal & external).
  • Monitor both the performance of artist content and UGC being generated around our releases on all platforms (particularly TikTok), spotting trends / performance and flagging with audience managers.
  • Manage the video upload and claiming process, ensuring best practices are followed when it comes to titling, key words tagging, end cards & thumbnail optimisation.
  • Work alongside the Audience Managers to provide regular monthly reporting on the growth of our UK roster’s audience & content performance.
  • Provide bespoke one off reports on how releases and content is being received online (audience growth, engagement, awareness, segmentation, competitor analysis).
  • Ensure our linkfires are being correctly created, tagged and sent to the team in a timely manner.
  • You will take part in creative sessions to come up with new ideas for digital content & campaign activations.
  • Create simple social assets including banners, cutdowns and short-form video.
  • Making sure our domains renewals are up to date and managing the domain buying process.
  • Assist the audience managers with mailer sends, working closely with our central team to ensure all emails are sent at most effective times, with appropriate audience segmentation where relevant.
  • Manage the PO process for any digital/audience spend using the finance platform Sprinter.
  • Submit pitching notes to social media platforms for editorial support.
  • Alongside the audience team, you will monitor news and developments in the digital and tech space and participate in discussion with the team on how this could be useful to our roster of artists.
  • Support the audience managers and department heads with general administrative tasks including calendar management.
About you:
  • You have strong organizational skills with the ability to manage multiple time sensitive tasks & prioritise effectively.
  • You have great attention to detail.
  • You are a creative thinker who loves a challenge and you always look for multiple ways to solve a problem.
  • Great communication skills with the ability to develop strong working relationships.
  • You have experience working directly with artists/talent and their teams on social campaigns.
  • You are passionate about music.
  • You are an internet native, with a thirst for all things social, content and tech in the online space.
We’d love it if you also had:
  • You are well versed in TikTok strategy and experienced in creating TikTok content.
  • You have an understanding of meme culture and the way content & trends can spread online.
  • Technical skills such as Photoshop, Premiere, Final Cut, HTML, Email Marketing Platforms, Wordpress etc.
  • You have experience in social advertising.
  • You have a keen interest in developments taking place in the digital & tech spaces.
About us:
As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through  a catalogue of more than one million copyrights worldwide. Redefining what it means to be a music company in the 21st century, our consumer brands include trend-setters like UPROXX, Songkick, HipHopDX, and EMP. We’re the home to WMX – the next generation services division that connects artists with fans and amplifies brands in creative, immersive, and engaging ways – and Alternative Distribution Alliance (ADA) – the ground-breaking global distribution company for independent artists and labels.
Together, we are Warner Music Group: Music With Vision & Voice.
Love this job and want to apply?
Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for WMG.  We love it here, and think you will, too.
WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religion or belief, age, sex, sexual orientation, gender, gender identity or gender reassignment, marital or civil partnership status, disability, pregnancy, childbirth or any other characteristic protected by law.

Skills Required

  • Social Campaign
  • Creative Thinking
  • Communication Skills

People who have worked with Warner Music Group