Brand Marketing Lead Job at Parkinson's UK | The Dots
Job Expired
52 days ago
  • Level Mid Level
  • Professions Marketing Manager, Brand Manager
  • Type Full Time
  • Location Remote

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Description

We welcome applications from people from all sections of the community, irrespective of race, colour, gender, age, disability, sexual orientation, religion or belief. We actively encourage people with Parkinson's to apply.
About the role:
As our Brand Marketing Lead, you’ll spearhead a strategic approach to brand marketing that helps us get Parkinson’s as a cause, and Parkinson’s UK as a charity, noticed.  This includes helping to secure continued brand marketing investment.  You’ll be a driver in producing stand out, impactful brand content and campaigns that effectively builds our brand and meets our objectives.
What you’ll do:
  • Lead the organisation’s approach to brand marketing that helps us deliver on  the charity’s goals
  • Drive high profile integrated brand  campaigns and ongoing content to defined growth audiences, against agreed KIPs
  • Develop and drive a brand marketing strategy to achieve our short and long term KPIs
  • Take the lead in driving the understanding of brand marketing across the charity, including the value of sustained investment in this area
What you'll bring:
  • In-depth understanding of brand and experience acting as a brand lead
  • Experience of developing effective brand marketing strategy
  • Significant experience of development, delivery and evaluation of successful  integrated marketing campaigns
  • Experience of senior stakeholder influencing to gain investment into brand or marketing activities
  • Good understanding of media planning and management, including digital marketing  techniques
Interviews will be held week commencing 14 December 2020
(This role is fixed term for 12 months)
This is an exciting time for Parkinson’s UK and we would love you to join us!
Due to the ongoing coronavirus pandemic, we're unlikely to be fully reopening our London office during 2020 or early 2021. Therefore, the role will involve a mixture of office and home working.  We will continue to review the situation inline with government guidelines.
What's it like to work for us?
We aim to find a cure and improve life for everyone affected by Parkinson's - and you could help us achieve this.
We offer a variety of paid job roles and volunteer opportunities both at our UK office in London and across the UK

Skills Required

  • Marketing
  • Brand Marketing
  • Campaigns
  • Strategy
  • Media Planning

People who have worked with Parkinson's UK