FRATO is seeking an excellent copywriter and story-teller, native English speaker.
FRATO works as an exclusive, high-end, luxury brand of furniture, upholstery and lighting. The fusion between Classic and Contemporary styles, meticulously managed, grants Frato its timeless look. Frato is mainly driven by the clients’ satisfaction and by the constant desire to evolve towards the achievement of three leading values:
Frato is a dynamic brand and is looking for confident, positive individuals with a strong drive to work as part of a team to achieve success and help develop the brand.
This role is about producing relevant and compelling content for Frato. You’ll be the creator of Frato tone of voice, maintaining consistency across communication and building our editorial guidelines.
We’re looking for a creative, driven individual with a passion for copywriting & creating content, who can tell the stories that connect Frato to its customers. You understand nuance in copywriting and how to define and carry out a distinct brand voice across every consumer touchpoint, from a social post to an above-the-line campaign.
Represent and protect Frato tone of voice.
Ensure consistent messaging across all channels.
Work with the team to create outstanding brand messaging, from compelling propositions to memorable campaign copy.
Align Frato’s existing communication and work continually to improve it.
Ensure the content is clear, accurate and grammatically correct.
Skills and qualifications
Demonstrable creative and writing skills.
Creative mindset to generate on-brief messaging.
Ability to easily adapt to different writing styles and tones of voice.
An eye for fashion and editorial.
Excellent organizational and multitasking skills as well as great time management and initiative.
Ability to work to very tight deadlines and work efficiently under pressure.
Excellent proofreading skills and attention to detail.
Previous experience working in a fast-paced editorial, fashion or digital environment.
English native speaker and writer
Excellent written and verbal communication skills
Demonstrated initiative and ability to work independently