9 days ago
  • LevelMid Level
  • ProfessionsContent Editor, Editorial Director
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

About us
For over 160 years, The Telegraph’s stories, dispatches, interviews, and investigations have set the agenda, sparked debate, and provided generations of readers with a trusted source of news, information, and opinion.
Our vision, with quality journalism at the heart, is to pioneer new ways to serve 10 million registered users and 1 million subscribers, by 2023, a vision we all stand behind. We wouldn’t be one of the world's most successful media organisations without the talent, determination, and creative spirit of our people. As our readers’ needs evolve, it's more important than ever that we recruit original thinkers and innovative individuals who can keep us at the forefront of our industry. That means not only journalists but also marketers, analysts, designers, engineers, and much more.
We want to foster the diversity of thought through our people and create inclusive working environments that allow everyone to be their authentic selves at work while creating a sense of belonging to ensure we have the highest performing teams.
About the role
As the Deputy Head of Social media, you will assist the Head of Social Media in developing and delivering The Telegraph’s strategy and output across our social media platforms. This will involve creating and implementing innovative social strategies to develop new audiences and tell fantastic stories on social media will be at the heart of the position.
You will have the chance to work across a variety of content in a fast-paced newsroom, alongside some of the country’s best journalists in their field. This is an exciting challenge to make a real impact in driving subscriptions and increasing engagement.
Key responsibilities
  • Manage the day-to-day output of the social media editors across our various accounts and platforms; ensure posts are of the highest quality, on-brand and optimised.
  • Develop the Telegraph's social media strategy as a means of promoting, supporting and maximising the impact of its editorial content - crucially, driving subscriptions, and growing reach and influence.
  • Assist the Head of Social with devising strategies for Facebook, Instagram, Twitter, LinkedIn, Reddit, TikTok and be on top of any emerging platforms and trends, always thinking about how to best promote Telegraph stories and content.
  • Work with visual storytelling teams (video, graphics, data and design) to create unique, original content that will drive engagement on social media and make the Telegraph stand out against our competitors.
  • Use analytics tools to help guide Commissioners across the newsroom.
  • Support reporters with training and guidance in growing their own social media communities.
Skills required for the role
  • Extensive experience of social media, particularly of Facebook, Instagram and Twitter - preferably with a national quality publisher, and experience with subscription models.
  • Extensive experience of driving follower growth across diverse platforms.
  • Experience of driving community and engagement through social media - and understanding of what engagement metrics are of importance to a quality publisher.
  • Extensive experience of different digital storytelling methods as applied to social media - particularly video and graphics.
  • Experience supervising and leading a team and working with colleagues in a newsroom.
  • Excellent understanding of what constitutes quality digital publishing in a busy editorial environment -and knowledge of what is important to the Telegraph.
  • Understanding of analytics tools, and the ability to make decisions about social media activities based on analytics when appropriate.
Our Benefits
The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities. From dynamic working opportunities, medical cover, and equal parental pay (six months fully paid for mothers and fathers), to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.
Training and development
With support from your manager and colleagues, you’ll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.
Our commitment to inclusion
We want you to feel you belong here and welcome candidates from all backgrounds. Our organisation is on a continuous journey to achieve this sense of belonging, with focused inclusion policies, training, and internal networks. We believe it’s not only the right thing to do but that there’s a strong business case to support it. Because if you feel you belong, you’ll feel more comfortable, so you’ll be more likely to achieve your best. We have a number of internal networks that are totally inclusive and open for anyone to join. These include internal inclusion networks covering employees from ethnic minority backgrounds, working families, LGBTQ+, disabilities and long-term conditions, gender, wellbeing, and women in tech. Your wellbeing is paramount, so we have trained over 100 Mental Health First Aiders in the last two years to help support our employees. We’ve also signed the Tech Talent Charter, and are committed to driving greater inclusion and diversity in tech.

Skills Required

  • Social Media
  • Digital Storytelling
  • Analytics

People who have worked with The Telegraph