Description

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy.  
Responsibilities: 
Responsible for the performance and execution of growth marketing activity in the Netherlands & wider Europe through major digital platforms (Google, FB, Insta, TW, Snap, Apple Search Ads). 
Explore local channels in the Netherlands & wider Europe for potential growth opportunities, including performance and other possibilities. 
Conduct in-depth analysis on performance marketing results and optimise the growth strategy accordingly. Provide insights from competitors in the Netherlands & wider Europe market trends. 
Innovate constantly, A/B test and experiment with new formats. 
Collaborate with cross-functional teams, locally and internationally, to align Growth Marketing strategy with other areas and execution.
Qualifications
BA/BS degree or equivalent professional experience. 
2+ years experience in performance / growth marketing ideally driving app installs 
Experience in Paid Social channels is essential 
Successful track record of managing performance marketing for internet or high-tech products and services. 
Comprehensive understanding of the landscape and new developments in new media, tech, and entertainment industry in the Netherlands. 
Strong understanding of European market trends and user behaviours 
Fluent Dutch is essential; an additional European language is a plus. 
Passionate about social media and short video products. 
Experience working in a fast-changing, hands-on work environment. 
Well-established network with digital channels in the Netherlands; Europe a plus.