22 days ago
  • Level Mid Level
  • Professions Digital Marketing Manager
  • Type Full Time
  • Location Newcastle upon Tyne, United Kingdom

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Description

COMPANY DESCRIPTION

Ubisoft is committed to enriching players’ lives with original and memorable gaming experiences. We create worlds where people can express themselves, explore and discover new adventures.
Are you looking to work with passionate and enthusiastic experts who are tackling game-changing challenges in entertainment and beyond? Are you a driving force of innovation and improvement where you want to help build the best support in the industry? Do you inspire others to go above and beyond, to provide memorable and positive experiences that exceed players expectations?
Challenge accepted? Bring your leadership expertise and join our team!
At Ubisoft, we offer a warm and welcome culture where bright ideas are given a chance to shine and everyone is eager to share knowledge.
The EMEA Consumer Relationship Centre is at the heart of our strategy to engage with our players. The CRC provides our players with an awesome experience with each individual.

JOB DESCRIPTION

The role of the Community Sentiment team is to pilot data and analyze the sentiment of Ubisoft communities across all digital & social media platforms at a worldwide level. As manager of the team, your role is to support our strategy to put the consumer at the heart of everything we do. By applying statistical methods and techniques to the comments we gather online you will, with your team and the global community team, generate meaningful quantitative & qualitative insights that will help drive future community management and game development strategies.
Mission:
  • Be the “scientific” point of reference for listening to our communities
  • Create and implement methodology to produce quantified community reporting
  • Coordinate and produce quantified reports on community conversation on a weekly basis and AdHoc
  • Help structure the sentiment analysis to increase the accuracy of the report
  • Define and follow KPIs for understanding Ubisoft community behaviours
  • Build and update all queries regarding Ubisoft games and competition
  • Train Digital Marketing & Community Teams to be the point of contact for listening tools
  • Partner with business subsidiaries to produce campaign reports on specific local needs
  • Key operational point of contact for listening tool provider
  • Develop tools efficiency by implementing upgrade or searching for new tools and technologies

QUALIFICATIONS

  • Outstanding written and oral communication skills in English
  • Outstanding written and oral communication skills in another European language is a plus
  • Experience in Boolean queries to undertake in-depth analysis (usage of “And” “OR” “Near” etc.)
  • Experience of social media listening tools (e.g. Brandwatch, Synthesio, Crimson Hexagon a plus)
  • Excellent understanding of the video game industry with a passion for gaming and an affinity with the gaming community
  • Strong analytical skills with the ability to highlight the interesting/actionable finding in a broad and complex dataset.
  • Commercially minded with the ability to explain complex ideas and data, both verbally and in written reports.
  • Strong project management skills : need to coordinate worldwide team on a listening approach
  • Highly organized, proactive, positive and professional attitude.
  • Experience as managing a remote team is a plus

ADDITIONAL INFORMATION

As a worldwide position, regular travel to other Ubisoft office and UBISOFT US CRC is necessary. The job will be located in Newcastle-upon-Tyne.
What we offer:
  • A young, dynamic, multicultural team that knows how to have a laugh together
  • A colorful office located in the heart of Newcastle
  • Regular team gaming evenings
  • Company pension scheme
  • Private medical plan
  • Referral scheme
  • Free Ubisoft PC games, discounted Ubisoft Console games.
  • Subsidized gym membership
  • Days off for charity work
  • Massages at the office
  • Free fresh fruit as well as free coffee and tea

Skills Required

  • Digital Marketing
  • Management

People who have worked with Ubisoft