We are looking for a Performance Marketing Executive with experience in Paid Social or Paid Search to support managing the performance marketing campaigns for Farfetch Platform Solutions. This is a great opportunity to join our fast-growing and diverse digital team at a stage where you can really make a difference.
You will assist in managing large Digital Marketing campaigns (focusing on Paid Social and Paid Search), spanning multiple markets, languages and networks, from conception to execution - across an exciting portfolio of luxury fashion brands.
You will work with a team of developers/analysts to automate marketing processes to scale up our campaigns through a data-driven approach
You will update reports and provide analysis around ROI, campaign performance, purchasing patterns and website traffic to optimize all campaigns
You will analyse performance and understand the details and effectiveness of each campaign
You will drive independent optimisation plans through analysis of data sets
You will localise campaign approach based on day to day market observation and in line with local brand campaigns and promotions
You will adopt a continual 'test and learn' approach to all performance marketing activities, developing A/B tests and sharing results with the wider team
You will work collaboratively across multiple channel stakeholders, identifying opportunities that paid marketing can complement owned and earned channels on
You have proven experience in performance marketing and a passion for e-commerce and/or fashion
You are educated to Degree level, and able to demonstrate relevant skills gained
Have experience of running successful Paid Social or Paid Search campaigns from conception to execution either at an agency, or a fast-paced client-side environment.
Can demonstrate the skills required in Google Ads, Bing Ads, Facebook Business manager
Have experience using bid management tools such as SA360
You have strong analytical skills with an ability to analyse and draw insights
You are comfortable in producing excel/sheets reports and formulas
You have excellent verbal and written communication skills
You are a flexible, approachable attitude with good problem-solving skills
You have the ability to work to deadlines in a fast-paced environment
You are a dedicated team player
You are fluent in English; ability to speak a foreign language is a bonus