We are currently seeking a Senior PR specialist to cover a years maternity leave here at QVC UK.
This is a Senior role within the External Relations team. Responsible for improving QVC’s brand stature, reputation and awareness and help grow new customer interest through developing and managing an impactful PR program that reaches a broader target audience base. A strategic approach is required and this role will support the Brand & External Relations Manager in the implementation and analysis of the annual strategy.
This role requires in-depth knowledge of the Media world, Influencer Marketing trends and opportunities plus must be quickly up to speed with the Merchandise Categories they lead. Will be a ‘go-to’ person within the Brand Marketing team (for the wider UK business) to suggest and support commercial needs, opportunities and crisis risks.
This role will focus on key commercial moments, managing multiple projects at once. The generation and suggestion of new ideas and initiatives, in line with the brand image and values, is essential in this role.
This is an extremely hands-on role, requiring independent working, strategic and elevated involvement in multiple projects at any one time. Interaction and partnering with nearly every department within the business at different points plus QI/QRG workshop involvement and contribution.
The role oversees all press office and Influencer activity to support specific Merchandise categories (Beauty & Homes) in addition to managing Influencer partnerships to support the commercial priorities and brand elevation goals. These are two big Merchandise categories, which contribute significant commercial value to the business.
This role reports solid line to Brand Development & External Relations Manager.