26 days ago
  • LevelSenior
  • ProfessionsSEO Director, Social Media Director, Digital Marketing Director
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Introduction
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.
iProspect vision is to be a critical marketing partner for our clients delivering transformative business outcomes. We do this by delivering performance solutions that connect data technology and activation into one seamless, optimised marketing performance engine. This role is a critical enabler of these solutions for our clients.
A key position in our team is the SEO Account Director;
Purpose of the Role
  • Understand our clients' business objectives and translate that into best-in-class bespoke Owned Media strategies.
  • Lead your own team to deliver innovative and ambitious solutions that deliver client objectives and iProspect KPIs.
  • Ensure your team works collaboratively with the specialist teams across Owned and Earned (Content, Outreach, Creative, PR) to produce exceptional strategies that deliver measurable reward for clients.
  • Deliver financial targets growing revenue and tracking progress.
  • Be an ambassador for iProspect, connecting across external networks to deliver value through building brand reputation in the industry.
Key Responsibilities
  • Works closely with Head of SEO, develops and evangelises overall strategy and approach to the channel
  • Ensure best practice and innovation in all SEO activities
  • Manages and maintains client relationships and is the main point of escalation for client issues
  • Typically works on multiple, large or complex clients and develops overall strategy and goals for the team
  • Manages and develops direct reports and is accountable for complete team development
  • Conducts forecasting for annual and monthly budgets and is responsible for growing account profitability
  • Contributes to new business development when required
Skills required
  • Strong interpersonal and communication skills across all levels – presenting with impact, managing conflict and developing internal and external relationships.
  • Highly Commercial - selling value, negotiation, client relationship management skills, how to be a trusted business advisor.
  • Experience of managing large, complex search accounts across different vertical markets (e.g. Finance, automotive, technology, travel) within an agency.
  • Experience of working with best-in-class search technology platforms and articulating the tech value proposition to senior clients and procurement teams.
What we offer
This is a permanent role. The team is based from our London office and operates under flexible hybrid working arrangements. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes:
  • Competitive Salary
  • Company-provided Medical Healthcare
  • Generous Pension provisions
  • Health and Wellness benefits
  • Volunteering days
  • Life Assurance
  • Working in diverse teams where you can make a real impact.
  • Exciting and rewarding environment.
  • Varied work across industries
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.

Skills Required

  • SEO
  • Negotiation
  • Client Relationships

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