2 days ago
  • Level Senior
  • Professions Social Media Director
  • Type Full Time
  • Location London, United Kingdom

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TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy.
The Social Media Lead is responsible for developing TikTok's social media channels in EU.
  • Creation and delivery of social media strategies and campaigns across EU
  • Working with cross functional teams to develop creative engagement strategies
  • Handling the day to day management of all social channels with support from agencies as needed
  • Supporting local teams to deliver European social monitoring, measurement and evaluation
  • Channel management and toolkit creation
  • 8+ years experience in social content or editorial marketing
  • Extensive knowledge of the major social media channels
  • Excellent written and oral communication skills
  • A team player who can lead projects and who also has strong project management skills
  • Detailed understanding of social analytics tools and processes
  • Understanding of the technical landscape of social platforms (impact of algorithm changes etc)
  • Experience presenting to leadership and promoting the importance of social media strategies
  • Experience developing and executing creative, innovative, integrated social strategies and plans
  • Knowledge of design
  • Leadership experience and a proven track record of strategic planning and delivery of digital communications campaigns
  • A very strong understanding of the current digital/social media landscape
  • Experience of working across multiple markets

Skills Required

  • Social Media
  • Direction

People who have worked with TikTok