48 days ago
  • Level Mid Level
  • Professions Brand Manager, Brand Analyst, Social Media Manager, Social Media Director, Social Media Coordinator
  • Type Freelance
  • Location Berlin, Germany

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About numa

It’s time to fight against the same-same service. The cookie-cutter corridors. The lifeless lobbies. We’re in pursuit of something better. At numa, we’re bringing some soul to travel. Whether you’re on a weekend trip or looking to work from anywhere, we’ve got you covered. Our apartments are located in the most exciting neighbourhoods and cities, with an emphasis on consistent quality, inspiring design. We’re developing innovative technologies to disrupt the traditional hospitality industry while striking a new balance between local heritage and tourism where everyone wins.

Your mission:

You will work together with our Brand Strategist and the co-founder & Chief Creative Officer. In this role you will be responsible for growing the engagement with our guests across social platforms such as Instagram, TikTok, facebook and Pinterest, realising numa’s vision: “bring some soul to travel”. You will be working cross-functionally, creating content together with our in-house illustrator, photographer, videographer and copy writers, in close collaboration with the content and performance marketing teams. Working towards a set of KPIs based on engagement and conversion. You will have the ability to make a real impact on shaping the future of the numa brand identity.

You Will Focus On:

  • Focusing on our digital B2C presence, establish numa as a mass market travel brand, starting with the DACH region
  • Develop, execute and optimise our social media and influencer marketing strategy
  • Grow our community through inspiring and interactive content
  • Work with our physical locations, making them “social media friendly”
  • Creating content for Instagram, TikTok, Facebook and Pinterest, including photography and video collaborating with our in-house experts
  • Achieving a set of quantitative and qualitative KPIs
Your profile (Required)
  • Undergraduate diploma with an analytical background such as business administration, Communication, Branding, Marketing, Consumer Behaviour
  • Innate passion to connect with people
  • Strong curiosity for social media marketing and how to scale it in a high-performance commercial context
  • Numbers driven
  • Ability to work independently
  • Experience in planning and executing social media and influencer marketing campaignsAdvanced knowledge of MicrosoftOffice incl PowerPoint and Adobe Creative Suite (InDesign especially)
  • Interest in content creation with knowledge of programs such as Final cut pro and other editing and social media tools is a plus
  • Native communication in German and Fluent in English

What We Offer:

  • Competitive salary and compensation
  • Strong founding team with an exceptional track record
  • Young, professional and passionate team
  • Agile and open environment, flat hierarchies
  • Rapidly growing early-stage startup with huge potential for personal & career growth
  • Powerful financial backing from renowned Tech-Investors
  • Work from home flexibility
  • We equip your home office, for your best efficiency
  • Subsidies: Travel cheap on trains across Germany thanks to Travel Industry Card (DRV)
  • Gain efficiency, productivity and sleep well: Free calm subscription - peace of mind for your brain
  • Experience our product: Stay in our locations and feel the product

Skills Required

  • Social Media
  • Social Media Advertising
  • Branding
  • Strategy
  • Marketing Strategy
  • Marketing

People who have worked with numa group GmbH