As a pivotal member of the Data Driven Marketing team, you’ll help support Samsung Europe in improving online retailer performance in terms of sales but also awareness. An unprecedented investment has been made in the team to help support several work streams, so this is a key focus within Samsung Europe.
As a successful candidate, you will ensure the delivery of client projects on time and ensuring the Cheil European network works together to deliver a strategic vision throughout Europe.
Supporting Samsung UK’s vison to grow their online retailer sales and brand presence, you will act as the key player to outline the strategy to grow eRetailer performance based on insights coming from data analysts
Lead and strategically manage a portfolio of eRetailer sites individually, focused on managing priorities among launching new campaigns, sustaining, growing existing channel programmes and overall general acceleration of eRetailer business growth.
Work closely with Samsung eRetailer team to build channel campaign strategies, ways of improving evergreen product portfolio and optimise channel investments using Cheil Europe D.I.A (Digital Intelligence & Analytics) knowledge (off-shore team), third-party data, and rigorous analytical methods.
Review and understand analytical outputs from DIA team including daily to monthly reports/insights and challenge team on data insights.
Create conversations by developing insights and narratives using eRetailer and D.I.A output that show the holistic impact of the channel investment against the channel’s business and marketing goals.
This role will require travelling occasionally.
Requirements / qualifications
(There is not a requirement to have experience in every point but to be confident in your ability to deliver across the three key areas of the role)
Strong strategic management experience to be able to visualise and identify strategic roadmaps.
Proven leadership experience with ability to manage large teams and demonstrate clarity on strategic objectives.
Ideally experienced in managing teams across multiple sites/locations.
Strong personality to inspire and influence teams to deliver objectives/targets.
Experience in creating and running workshop presentations to both internal teams and clients.
Excellent relationship management experience working with internal teams, clients and third parties.
Strong client facing skills with ability to develop structured storylines for presentations inspired by data/analytics.
Ability to create and deliver persuasive, clear, and concise communications for various audiences with minimal guidance.
Digital and E-Commerce native commanding strong knowledge and industry expertise.
Ability to identify key trends and opportunities to boost brand/sales and category performance across channels.
Develop actionable insights and improvements across retailer. com channels.
Confident in working with complex data-sets translating data into real life actionable insights and plans.
Experience in Consumer Electronics industry or general retailer e-commerce and advantage.
Strong understanding and experience in using e-commerce analytical software, preferably Adobe, Similar Web and Brand View.
Expert user of MS packages including Power Point or any application to build presentations.