9 days ago
  • LevelMid Level
  • ProfessionsArt Director, Graphic Designer, Illustrator
  • TypeFull Time
  • LocationUnited Kingdom

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We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.
We are DICE, the award-winning studio based in Stockholm, Sweden, best known for creating the phenomenally successful Battlefield franchise, the Star Wars™: Battlefront franchise, and Mirror's Edge. Our people are the backbone and driving force to our creative products. That's why we're dedicated to providing everyone the chance to express themselves and be their very best as we all work towards a common cause. We're looking for a UI Art Director, with a passion for creating User Interfaces for AAA Games and to lead the UI Art team. As a UI Art Director at DICE, you will report to the project Art Director and help them realize our combined creative visual direction for Menus and HUDs of DICE AAA productions. You will join a team of passionate creative professionals who love to learn and push their craft and imagination to new heights.


  • Lead and Manage a small team of UI and 2D Artists
  • Help create the visual language of Battlefields UI which includes layout, composition, iconography, typography, graphic design and brand expression.
  • Design solutions: concepts, prototypes, content, and high fidelity UI experiences that promote ease of use, are engaging, and align with the product's goals, usability and accessibility standards and brand.
  • Guide and evolve the Visual and UI Design Systems to ensure that players enjoy a consistent and immersive gaming experience.
  • Partner with UI, UX, Game Designers, Producers, Art Directors, Project Managers and Software Engineering teams.
  • Work closely with other UI Art Directors across projects
  • Mentor UI designers in process, teamwork, and design thinking.
  • Provide clear feedback to other members of the UI Art Design team on designs and opportunities for aesthetic improvement.
  • Advocate for design excellence, craftsmanship, accessibility and usability.
  • Document and guide awareness of UI standards, and push to improve UI design workflow processes.
  • Seek feedback on your work and give feedback to other artists in your team.
  • Contribute to a collaborative, service minded and learning culture.


  • 5+ years of experience as a UI designer, interaction designer, product designer or similar role. Your experience includes some combination of: game and/or mobile products.
  • Leadership experience with small teams (1-10 People)
  • Expertise in the Adobe Suite (PS, AI, XD), Figma, and other visual design tools.
  • Expert visual design skills (i.e., composition, layout, typography, and color theory).
  • Expert with interaction design practices.
  • Game development experience with UI and UX pipelines.
  • Knowledge of usability principles and designing for accessibility, diversity, and inclusivity.
  • Excel in a team-oriented, product-focused environment.
  • Collaborative mindset, to participate in a transparent and learning culture within the team.
  • You understand the importance of providing and soliciting feedback in a graceful, constructive manner, with suggestions and solutions for improvement to both process and project.
  • You are comfortable presenting and rationalizing design strategy and decisions to diverse audiences, using these opportunities to educate and promote.
  • You have strong written and verbal communication.
  • A portfolio showcasing work samples, inclusive of process, and unique and original designs across multiple digital products.

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Skills Required

  • Art Direction
  • Graphic Design
  • Illustration

People who have worked with EA UK