We’re proud to be one of the fastest-growing companies in the UK. Powered by data and a love of food, we’re a recipe box company that’s disrupting the sector, and we’re passionate about our team and our customers. Our dream? To be the most-loved way to eat dinner, and for every meal to leave the planet better off. Gousto is changing how people shop, cook and eat food at home. It’s an incredibly exciting time to join our team - and we’re such a friendly bunch!
Since testing the waters with our very first brand TV campaign in 2018, TV has played a pivotal role for Gousto, moving us from start-up to well-loved consumer brand and into our next stage of growth. We've applied our challenger attitude to TV planning and it's safe to say it's paying off.
In partnership with Spotify, our ‘Food to Match Your Mood’ campaign inspired dinner time adventure through innovation. The platform provided users with next level personalisation, that matched up recipe recommendations based on the listening habits of Spotify users. Winner of the Chair Award For Best Campaign selected by jury head Jessica Leong, as well as Highly Commended for Most Effective Use of Creativity and Best Use of Audio. A huge congratulations to not only our team here at Gousto, but the teams across Spotify, the7stars and Mother for their collaboration and unmatched ambition to bring more music to mealtimes.
Working with agency the7stars, Gousto wanted to start the year encouraging busy families to shake up their cooking habits, live a healthier and more varied culinary life, and ultimately Give It Some Gousto. By taking advantage of people’s tendencies to rethink behaviour – especially around food and health – in the new year, we had the perfect opportunity to drive new customer conversion.