ODD
The Beautifully Effective Agency
- Location
- London, United Kingdom
- Website
- http://www.oddlondon.com
Projects
- Seafolly Made to SummerRunning through Australia, the UK, Europe and North America, Made to Summer brings to life Seafolly's optimistic lifestyle, grounded in the belief that "we don't just live, we summer". ODD was brought on as the brand's global creative and strategi...
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Create new list with Seafolly Made to Summer
Required- ODD The Beautifully Effective Agency
- TD
- Tash Dean Project Manager
- Siobhan Richmond Freelance Strategy Director
- Levi's Performance Denim
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Create new list with Levi's Performance Denim
Required- ODD The Beautifully Effective Agency
- F&F Summer CampaignWith the F&F SS19 campaign creative and art direction relying on bright blue skies, the shoot took place on location in Cape Town. Womenswear stills were captured by photographer Emma Tempest, with video captured by WeAre_. The campaign went live...
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Create new list with F&F Summer Campaign
Required - ITV Be Idents
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Create new list with ITV Be Idents
Required- ODD The Beautifully Effective Agency
- TD
- Tash Dean Project Manager
- Amber Sargent Communication Assistant
- AMOSTYLE SS19 CampaignBringing Amostyle's #LiveAmostyle ethos to life through expression and dance our SS19 shoot is a rallying cry to live with freedom and limitless possibility. Amostyle's trend-led stories explore product in a rich and contextual environment. Shot o...
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Create new list with AMOSTYLE SS19 Campaign
Required- ODD The Beautifully Effective Agency
- TD
- Tash Dean Project Manager
- CH
- Chloe Hwang Art Director
Projects credited in
- EwanMe Folio 2023Hello everyone, � After many years working as Head of Studio at ODD LDN, latterly House337, I'm excited to announce that I've recently gone freelance! If anyone needs support over the summer with design implementation, integrated creative artwor...
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Create new list with EwanMe Folio 2023
Required- Ewan Jones Freelance creative delivery expert | Head of Studio at Studio ewanme
- � New work alert! TVC in 2 weeks? Why not �Check out our recent work from our LDN team for ODD and their client JD Williams Services: ✅ Full Animation ✅ Mastering & Clearcast ✅ Clocking & Delivery
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Create new list with � New work alert! TVC in 2 weeks? Why not �
Required - Doctor Martens - Different-
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Create new list with Doctor Martens - Different
Required- Thomas Goldser Editor
- Jacamo - Winter Collection 2019Jacamo reveals its Winter’19 campaign, championing values that make ‘The True Measure of a Man’. Directed by Amy Becker-Burnett.
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Create new list with Jacamo - Winter Collection 2019
Required- OB Management We Represent Directors
- Natalie Monroe Casting Director
- Amostyle by Triumph SS19 CampaignI worked with ODD London to create lingerie brand Amostyle's SS19 campaign, shot in sunny Cape Town, SA. Rather than one campaign idea, the creative was split into four mini campaigns. Amostyle's audience uses social media heavily, so it was esse...
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Create new list with Amostyle by Triumph SS19 Campaign
Required- Jen Madden Freelance Senior Art Director + Graphic Designer
- TD
- Tash Dean Project Manager
- CH
- Chloe Hwang Art Director
- Tesco F&F Summer LookbookI designed the press lookbook for Tesco F&F with help from the wider team and our ACD at ODD London, here's a sneak peek!
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Create new list with Tesco F&F Summer Lookbook
Required- Alexa Boldy Art Director / Director
- TD
- Tash Dean Project Manager
- Hannah Vere Creative Director InStyle UK
- Perry Ellis - SS18 CampaignPerry Ellis needed to cut through a crowded market and remind people of who they were and what they stood for. Whilst most other brands only focus on what a man looks like in his clothes, Perry Ellis focuses on what he’s able to do in them. With...
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Create new list with Perry Ellis - SS18 Campaign
Required- Mark Hubbard Freelance Art Director + Lead Brand Designer
- Tesco F&FVarious Art direction by ODD London for Tesco F&F that I've been involved with.
Join our Pro Plan to create your first list
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Create new list with Tesco F&F
Required- Alexa Boldy Art Director / Director
- Seafolly Made to SummerMy Role: Creative Assistant pre production Art Director: Hannah Vere Producer: Suki Fraser, Megan O'hagan Photographer: Akilia Berjaoui, Cleo Glover, Terrence Connors Accounts: Olivia Kaufman, Asha Bhayani Creative Agency: ODD London Client: Sea...
Join our Pro Plan to create your first list
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Create new list with Seafolly Made to Summer
Required- Alexa Boldy Art Director / Director
- Dr. Martens - Spirit of Buffalo
Join our Pro Plan to create your first list
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Create new list with Dr. Martens - Spirit of Buffalo
Required- sam sheterline Managing Partner
- Eastpak - Colour Your World (SS17)
Join our Pro Plan to create your first list
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Create new list with Eastpak - Colour Your World (SS17)
Required- sam sheterline Managing Partner
- Mark Hubbard Freelance Art Director + Lead Brand Designer
- Iceberg - Global Campaign (SS17)
Join our Pro Plan to create your first list
Lists are an easy way to organise the talent and inspiration that you’ll find on The Dots. Find and save people to as many lists as you want and then manage them all in one place.
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Create new list with Iceberg - Global Campaign (SS17)
Required- sam sheterline Managing Partner
- TD
- Tash Dean Project Manager
- Dr. Martens #FIRSTANDFOREVERDr. Martens wanted to take its brand in a bold, confident and unmistakably British direction, elevating it beyond the singular image of an 8-hole black boot, to a credible fashion offering. Ambition Dr. Martens wanted to take its brand in a bold,...
Join our Pro Plan to create your first list
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Create new list with Dr. Martens #FIRSTANDFOREVER
Required- sam sheterline Managing Partner
- RH
- Rich Harris
- vincent daffix visual merchandiser
- adidas - Bra Finderadidas Womenswear appointed ODD to work on a very particular brief. Following the success of this campaign, ODD has gone on to work on the adidas by Stella McCartney range. Ambition As one of the world’s leading authorities on sportswear, adidas...
Join our Pro Plan to create your first list
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Create new list with adidas - Bra Finder
Required- sam sheterline Managing Partner
- Gill Kingston Brand Director
- Mark Hubbard Freelance Art Director + Lead Brand Designer
- Forever 21 - CoachellaForever 21 appointed ODD as its strategic and creative agency partner in 2013. One of the first briefs we were tasked with involved creating standout for the brand at Coachella, the annual music and arts festival in California. Ambition As a bran...
Join our Pro Plan to create your first list
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Create new list with Forever 21 - Coachella
Required- sam sheterline Managing Partner
- Danielle Robles Creative Director + Copywriter
- Dr. Martens (AW15 - SS17) #STANDFORSOMETHINGODD, together with long-standing client, Dr. Martens have produced multi-award winning campaigns over the last four years. The latest #STANDFORSOMETHING campaign builds on this heritage. Ambition We were asked to build on the success of the #firs...
Join our Pro Plan to create your first list
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Create new list with Dr. Martens (AW15 - SS17) #STANDFORSOMETHING
Required- sam sheterline Managing Partner
- Primark - Christmas Campaign (2015)Ambition Christmas jumpers have become a tradition in the UK, with sales rising by 235% in 2014 according to OneHydra. In 2015, Primark wanted to own the market and be seen as the ‘go-to’ destination on the high street and in so doing, helping to...
Join our Pro Plan to create your first list
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Create new list with Primark - Christmas Campaign (2015)
Required- sam sheterline Managing Partner
- TD
- Tash Dean Project Manager
- MR PORTER - The Virtues of MR PORTER (SS16)Ambition We were thrilled to be appointed to work with MR PORTER on their SS’16 campaign, not least because the brand has historically never worked with external creative agencies. We were tasked with developing an integrated campaign that would b...
Join our Pro Plan to create your first list
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Create new list with MR PORTER - The Virtues of MR PORTER (SS16)
Required- sam sheterline Managing Partner
- Mark Hubbard Freelance Art Director + Lead Brand Designer
- Eastpak - Global Brand Campaign (2015/16)ODD were appointed as Eastpak’s agency of record in 2014. The first global brand campaign launched in the summer of 2015 with a new strategic and creative platform. Ambition ODD were tasked with an initial strategic piece, to identify and develop...
Join our Pro Plan to create your first list
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Create new list with Eastpak - Global Brand Campaign (2015/16)
Required- sam sheterline Managing Partner
- TD
- Tash Dean Project Manager
- Mark Hubbard Freelance Art Director + Lead Brand Designer
- Levis - 501 Ways To WearAmbition Levi Strauss & Co. approached us in late 2015 to help them with a Pan-European campaign that would drive consideration and ultimately sales amongst their style-seeking 18-24 year old target demographic. Specifically, the campaign needed t...
Join our Pro Plan to create your first list
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Create new list with Levis - 501 Ways To Wear
Required- sam sheterline Managing Partner
- River Island - Integrated Campaign (SS17)Ambition River Island recognised the fashion landscape was becoming increasingly democratised and tasked ODD with developing a stronger and more differentiating campaign message, which embodied the brand’s values and personality. The ODD Solution...
Join our Pro Plan to create your first list
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Create new list with River Island - Integrated Campaign (SS17)
Required- sam sheterline Managing Partner
- SD
- Sarah Durber Founder
- Dr. Martens AW17 #WORNDIFFERENTThe campaign was developed, art directed and produced by ODD and includes print, retail, film, digital and social media activation. Where previous campaigns have focused on singular characters that embody the brand, the new strategic platform of #...
Join our Pro Plan to create your first list
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Create new list with Dr. Martens AW17 #WORNDIFFERENT
Required- sam sheterline Managing Partner
- David Whitfield Graphic Designer
- Siobhan Richmond Freelance Strategy Director
- F&F - Global Brand Campaign (SS17)Ambition Faced with an increasingly competitive environment from supermarket rivals, the high street and online players, F&F approached ODD in 2016 with a challenge: develop a new strategic and creative direction that would deliver a measurable st...
Join our Pro Plan to create your first list
Lists are an easy way to organise the talent and inspiration that you’ll find on The Dots. Find and save people to as many lists as you want and then manage them all in one place.
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Create new list with F&F - Global Brand Campaign (SS17)
Required- sam sheterline Managing Partner
- TD
- Tash Dean Project Manager
- Siobhan Richmond Freelance Strategy Director
About
We are a creative agency, working with some of the world’s best-loved fashion and lifestyle brands. We care about the way things look, as do our clients & their customers. But it can’t start and stop there, or it would be one-dimensional. So, we create immersive brand worlds and stories, deeply rooted in insight and behaviour - that deliver tangible results for our clients. We call this Beautiful Effectiveness and it’s at the heart of everything we do. Our team of 40 are hugely passionate about translating ambition into results, through clear and simple creative strategy, skilfully brought to life across all channels.
Awards
2016
Brand Republic Digital Award
Brand Republic
2015
2015
Brand Republic Digital Award
Brand Republic
2014
2014
DADI Integrated Marketing Campaign
The Drum DADI Awards
People who have worked with ODD
Joseph Adesunloye
- Screenwriter & Film Director
- Rep'd at Curtis Brown
Ben Anthony
- Graphic Designer
- Wieden+Kennedy, Anomaly London, McGarry Bowen, Droga5, ICHI Worldwide, Quiet Storm, ODD
Mark Blackler
- Graphic Designer
- Media Zoo, Landscape Studio
Danny Blackman
- Product Designer
- Dizzie