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SomeOne

Leading UK based, globally operating creative practice

Location
Leonard St, London, UK
Website
http://www.someoneinlondon.com
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About

SomeOne is an award-winning design practice that strategically launches, relaunches and protects brands worldwide. HOW WE WORK We combine strategy, design and experiences to make the most of change for brands. We work in all sectors, all countries, all of the time. We invent brands with clients. Or re-invent them ready for new business challenges. We create branding, not blanding. Unlike large, traditional groups, working with SomeOne means you meet and work with the people who actually do the work. Direct contact with SomeOne’s creative minds means ideas flow more freely, which is important as great brands need great opinions. We don’t fit projects into pre-determined processes, we create bespoke teams around each project. Strategic ideas excite us, they shape brand futures, add value and signal change. We've moved branding from being a cost, to an asset. SomeOne helps organisations, products and services manage and profit from change. That’s why we concentrate on creating Big Ideas first, then go about making them beautifully. We often help create commercial monopolies for brands by employing creativity to connect business strategy with memorable and adaptive visual executions. SomeOne pioneered the use of this term in regards to branded operating systems that enable products, organisations and services to connect across multiple channels and touchpoints. Beyond a logo, typeface and colour. Brands need more to enable them to compete and win in fast moving competitive marketplaces. We create those advantages. WHAT WE'VE ACHIEVED Over the past decade we’ve worked hard to create commercial advantages for brands big and small. As a result of the effective outcomes of these projects we’ve been fortunate enough to receive considerable recognition across the industry. Transform Awards The awards recognise best practice in corporate, product and global brand development work, with categories that focus on strategy, execution, content and evaluation. More than that, it is a platform for organisations to tell their stories and to discuss reputational change. 2011 — Best Overall Visual Identity, Royal Opera House 2012 — Gold, Royal Museums Greenwich 2013 — Best Use of a Visual Property, FastJet Brand Launch 2013 — Best Implementation of a Rebrand, FastJet 2013 — Best Rebrand following a Merger or Acquisition, FastJet 2014 — Best Implementation of a Rebrand, WorldPay Zinc 2014 — Best Brand Consolidation, Crystal Ski 2014 — Best Visual Identity in the Energy Sector, Atlantis Resources 2014 — Best Visual Identity in the Financial Services Sector, WorldPay Zinc 2014 — Best Visual Identity in the Technology, Media & Teleco Sector, Tesco Hudl 2014 — Best Visual Identity from the Tourism Sector, Crystal Ski TUI 2014 — Best Corporate Rebrand for a Spin off / New company, Tesco Hudl 2015 — Best Brand Work, Cancer Research UK 2015 — Best Brand Work, WorldPay 2015 — Best Brand Work, The Children's Society 2015 — Best Brand Work, 2015 European Games 2016 — Best Implementation of a Brand Development Project Across Multiple Markets, Le Boat 2017 — Best Visual Identity from the Healthcare & pharmaceutical sector, D.Thomas The Drum Marketing Awards The Drum Marketing Awards are one of the industry's most sought after accolades. They celebrate the best international marketers and campaigns. 2013 — Best Design Strategy of the Year, FastJet 2013 — Voted "The most respected UK Design Company" 2015 — Commended for "Best Identity Design", Cancer Research UK 2015 — Rated No.8 in the UK Elite Agency league based on client satisfaction 2016 — Rated No.1 in the UK Elite Agency league based on client satisfaction Brand Impact Awards An international awards scheme that celebrates creative excellence and consistency across branding design. 2016 — Best In Show nomination, D.Thomas Rebrand 2016 — Gold for Best Professional Services Branding 2016 — Silver for Rebrand, Aston Villa 2016 — Silver for Rebrand, Personal Group

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