CREATIVE | WRITER
Understand. Act. Allianz Global Investors wanted an interactive film that would bring this, their two-word philosophy, to life for new recruits. AGI recently shifted their focus to hiring talent from outside the financial sector. Because of this they needed the film to give a taste of what they do, explain their on-boarding process, and showcase their offices.
I pitched and designed a portfolio manager simulator in which the audience are given the freedom to seek out information and make informed decisions. With multiple right and wrong paths to take, clues that only the sharpest of eyes will catch, and the option to entirely skip past detailed info dumps the experience encourages experimentation. I even snuck in a couple of fun Easter eggs for the more mischievous players.
This interactive film was designed and built using Rapt Media's online platform. From initial design to delivery the project took three months. A link to the full interactive experience can be found below.