Format: Logo, Poster
Size: -
It was an event held at Gwangju Design Biennale with the subject of Geosigi Meosigi (Anything Something). a meaningless signifier is commonly used in communication. It is possible because we comprehend the hidden context by understanding the habits and characteristics of the culture we have lived in.
By stimulating the sympathetic emotion of ‘we connect with each other’ although someone seems to throw uncertain words at you, It is possible to comprehend others with the understanding of the situation. This is what designers, who must obtain insights to read the generation’s new desire, need to pay more attention to.
the poster has considered such an element, attempting to increase the value by making a common item creative. the box is being expressed with the letters of 'giyeok(one of korean consonants)' and 'mieum' from the subject of Geosigi Meosigi. This is to show the infinite possibilities that are contained in this although it is ordinary and common.