Aperture: Détourned Lightbox Sign From the Series Néodetournement (2017) "We are here to gain insights into things that are not limited within the commercial patterns of our daily expierience." (Manley P. Hall) A common form of street signage, the lightbox usually displays advertisments on it’s opaque, acrylic panels. Here, the branded surface is replaced with transparent plexiglass. The piece now showcases it’s components, which are usually hidden from view. The sign’s communicative content gives way to its physical content.

Team Credits

Liam Morrow

  • Message
  • Graphic Designer & Speculative Product Designer

Project Tags

  • Product design
  • Graphic Design
  • Signage