ASDA Smart Food

ASDA Smart Food

Brief: The brief was simply 'take a brand and do something positive with it, allow it to do good.'


Insight: People aren't aware of the foods available in order to help with brain development.


The Idea: Introduce a range of food that aids brain development. Use simple art direction to show foods depicting intelligence.

Team Credits

Elliot Bates

  • Message
ConnectConnect
  • Copywriter
  •  

William Moir

  • Message
ConnectConnect
  • Student
  • Collective LDN

Skills

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Elliot Bates
Copywriter
William Moir
Student