Astralis x Dr DisRespect: Trash Talk (Video Campaign)

  • Griffin Haworth

As part of a VOD campaign for gaming hardware brand Turtle Beach, I pitched and developed the creative behind what has proved Astralis' most ambitious and high-value content partnership to date. In 'Trash Talk', the famously mild-mannered Astralis squad get a lesson in braggadocio from YouTube Gaming megastar and streaming's best-loved supervillain, Dr DisRespect. The film went viral on release, with over 2.3 million views at time of writing and an ecstatic response from the Counter-Strike and wider gaming communities.