ATTITUDE Living: Video and website copy

  • Philip Mak

ATTITUDE Living is a worry-free, sustainable cleaning products company on a mission to scrub harmful chemicals from all families' homes. I developed a tone of voice and crafted copy to help take them from mundane to magical by infusing the everyday with wonder and child-like curiosity. This was accomplished through a brand video (with over 1.2 million views to date) and across ATTITUDE's Discover Us section of their website. Curious? Have a look: https://attitudeliving.com/pages/our-attitude