Aura Mugler

  • George Ripton
We were excited to support Thierry Mugler with the cross-media launch of their latest campaign for their new women’s fragrance, Aura Mugler. Fronted by model Zhenya Katava, the creative features the beautifully designed, heart shaped green bottle in a mysterious, dark, ethereal botanical setting, emphasising the fragrance’s botanical raw materials, including Tiger Liana, rhubarb leaf and orange blossom. We were tasked with supporting the campaign with assets for the UK market.