B+L - Eagle eye Calendar

Honors & Awards
Design Gold @Epica - Design Silver @Cristal Festival - Design Shortlist @ Golden Drum 16' -
It takes 10 minutes of simple exercise everyday to improve eyesight. However people either don’t know these exercises or forget to do them everyday. IDEA For the leading eyecare brand B+L, we’ve designed a calendar which includes eye exercises for each month. We’ve turned them into little enjoyable puzzles people would want to repeat everyday. For each month, we’ve applied a different thinking, including interaction and gimmicks relevant to the time of the year. The material and the design elements were carefully selected in accordance with eyecare principles.

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Art Director