Barclays

  • Rhiannon Adam
Barclays Service Posters / Production

I worked with photographer Laura Pannack again to produce a series of posters for Barclays. With a short turnaround time and tight schedule, we managed to squeeze in 3 location shoots in London in 1.5 days with three very different genuine Barclays customers.

The idea behind the campaign is that the people are real, the quotes are real, and the people are shot within their own environments, with their own items around them, in their own clothes. This added some pressure to the shoot because there were some elements that we couldn't control, but with location styling ahead of time, time spent on recce and some wardrobe scrutiny we pulled it off without a hitch.

Photographer: Laura Pannack
Producer: Rhiannon Adam
Prop Styling: Rhiannon Adam
Hair and Make-up: Sam Norman
Assistant: Scott Archibald
Digital: Jake Lewis
Digital: Emma Gibney
Models: Real Barclays Customers
Agency: Start JG