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Christopher Nuelle

Christopher Nuelle

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Base - Rebrand (Unused)

Completed at Bond and Coyne Associates
www.bondandcoyne.co.uk
The rebrand of Base had to demonstrate a shift in the business; from web-development agency to data-development agency. This meant relaunching a business without a body of work, in a bid to gain a different type of work from existing and future clients.

With this in mind, the identity is designed to create a friendly, modern and illustrative system of dots, with the concept of ‘Building connected experiences’. New logotype, graphic language, colour scheme and
stationery were pitched, but unfortunately, were left unused.

Credits

Christopher Nuelle

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