Big ideas are better together
We created a new identity for BBC Connected Studio, to drive awareness and position the brand at the forefront of technology and innovation.
We distilled the creative strategy of big ideas coming together into an interlocking logo and three-dimensional illustrations. These build into animated idents and a visual toolkit, creating impact across presentation slides, posters and the website.
The result is a brand with impact, attracting the best talent inside and outside the BBC to create truly innovative new products.