Douglas Beauty Booking was first launched as a pilot featuring opinion leading stylists like Udo Walz and Shan Rahimkhan. The service is now live in Düsseldorf and Munich, with hundreds of new salons onboard.
The platform is a key step to Douglas’ #ForwardBeauty strategy, which accelerates data-driven personalisation to become the marketplace for beauty, with products and services all in one place. Design, strategy and customer experience, ensures an adaptive space for future opportunities.