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Branding Projects:

1) Ren Entrenamiento is a Neuromuscular Readaptation Specialist & Trainer and Blogger. The Isologo is based on two pillars: Movement & Sport, represented by the crossed lines which are based on the motion lines of the greek sculpture “Discobolus of Myron” (455 BC Greece), and Confidence and Health, represented by the colors blue and green.

2) Cashela Spain is a fashion brand. I have created a Imagotype for it. The brand principal product are high quality natural silk scarves. Color,
text and image have been designed looking to transmit
the brand identity: Quality, Exclusivity and Nature.


Lorena Bello Ávila

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  • graphic designer / creative / enterprising

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