Branding a star

We’ve been working with Asta Valentaite — the superstar stylist, model & public figure — to develop her new personal visual brand identity. The new work has been strategically created to be able to flex and adapt across a wide portfolio of applications. From signature endeavours, to co-branded activities. Asta is in demand as consultant to the fashion & beauty sector, and is famous for her work on the front line of fashion. We worked to develop a branded design system to connect across the launch of several new products, services and organisations.