This product was a Whirlpool Global project which brought together the Brazilian, Asian and European Design teams. The main challenge was to combine the needs of consumers from different cultures in a single product platform. Designed to be simple and elegant, with outstanding features, it was developed through constant assessments with consumers, such as usability tests, perceived quality and heuristic evaluations. The graphic design, the CFM and the UI behaviour were adapted according to the differences between countries.