Richmond Towers were tasked with invigorating the humble walnut – bringing their sunshine-state story to the UK and engaging foodies and wellness hunters alike.
Bringing a slice of the Californian Sunshine to the heart of London.
The Meredith Collective began by taking the brief quite literally, building a replica walnut grove in the heart of Shoreditch and transforming a white space into an abundant dining experience.
Engaging two-time Michelin Chefsflown in from the States to design and host the evenings, it attracted not only foodie influencers but also the American Ambassador! A true seal of approval for this authentic taste of home.
Chefs Evan and Sarah Rich of Michelin-starred Rich Table in San Francisco prepared a 5 course California-inspired feast for just 20 diners
Featuring an array of dishes ranging from burrata with tikka masala and walnut crumble to cannelloni with beets and duck jus and walnut cake with brown butter and apples for dessert. Complete with Californian inspired cocktails!
To follow this intimate influencer experience, we then took on the mass health market.
Designing, building and producing stand-out booths at consumer events, the Balance Festival and Wanderlust we replicated a walnut orchard to bring to life the organic nature of this healthy next-gen, superfood.