Capcore: New Financial Industry Website (2013)

Reduction, reorganisation and improvement of content for new financial industry website.
A lot of content had already been written for this project when I began, too much in fact. In addition to reducing the amount of text for each page and reshuffling the information to improve the flow, I also simplified the messages, improved the syntax and fine-tuned the language.
This project involved a lot of research, as I had to be able to understand complex financial regulations and industry terminology.
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Senior Copywriter & Content Specialist