Celebratin' Lovin'

How does the world’s most iconic brand authentically show its support for Gay Pride? How about changing the world’s most iconic tagline? To prove McDonald’s support, we did just that.

The work ran in tube, train and bus stations surrounding UK Pride Festivals.
The visuals were distributed across all of McDonald’s social channels, geo-fencing them to each festival.

Team Credits

Elliott Starr

  • Creative
  •  

Claire Baker

  • Creative Director
  • Drum

Monty Verdi

Laura Clark

Lee Pitman

  • Art Director / Designer
  • Drum

Companies

  • M

    McDonald's

    • Laura + Elliott

      Laura + Elliott

      • Advertising

    Skills

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    Elliott Starr
    Creative
    Claire Baker
    Creative Director
    Monty Verdi
    Executive Creative Director