Centre for Fashion Enterprise at Best of Brittania

White Line Projects were approached by the Centre for Fashion Enterprise (CFE) to curate a display at the exhibition, Best of Britannia, acting as a showcase of the Centre and the design talent that they support.

In collaboration with set designers Miguel Bento and Joanna Goodman at AYM Studio, the result was a contemporary style display frame integrating a bespoke hanging system for the variety of AW’14 garments from 8 designers. This included interactive components communicating the designers’ profiles and related online content as well as printed signage. A sustainable approach was taken with all components designed for potential re-use by the CFE.

The result was an immersive environment for visitors to learn more about the Centre for Fashion Enterprise but also view the garments from their designers up-close.

The installation was awarded Best Womenswear Stand at Best of Britannia.

Project Team

Joanna Goodman

  • Freelancer Set Designer