Chanel No. 5 - TV Ad, OOH and Web Content

  • Daniella Mercado

(Speculative Work)

Out of Home/Underground Posters

Insight:
Chanel No. 5 is the scent that captures a century of womanhood. It seeks to empower anyone who has ever misted the scent on the warmth of their wrists. To remind that in doing so, a woman is to place the power of legend and feminine history in their presence.
TV Advert/Video Content Script:

Insight:
A perfume is not an accessory, but the spirit to your style and the essence of a woman.
Website Content/Product Descriptions

Insight:
The perfume's blend is a formula for femininity and the meaning behind its name is a treasure in Chanel's history.