The Times of India Group (Intellectual Property Rights (IPR) Fashion and Lifestyle Division) , Aug 2009 – Aug 2010 – 1 year, Manager - Client Servicing , reporting to Client Servicing Head
Intellectual Properties that I worked on-
1.56th IDEA FILMFARE AWARDS
2. PANTALOONS FEMINA MISS INDIA 2010 (PFMI)
• My role here involved product placement of brands we partnered with during fashion shows (eg- L’Oreal Paris, Maybelline, World Gold Council, Alexandre de Paris, Malaga, HP Vivienne Tam signature laptop collection etc).
• I also organized winner, artist press conferences, photo shoots and interviews with TV and radio channels like IBN, Sony, TV9, Viacom 18, Radio One and Radio Mirchi.
• I developed the content for radio chats and brand jingles for promoting the events. Identifying business leads and closing barter deals with malls, hotels and airlines for our fashion shows was also an integral part of my profile.