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    Coca-Cola MIH

    The task was to visually express Movement is Happiness for the Coca-Cola Company. Basing designs on the Lippincott ribbon, this Coca-Cola asset has an uplifting and inherent sense of movement. It gave the project huge scope to bring different sports/activities onto the packs, allowing to play with perspective, synchronisation & narrative.


    Alain Delluc

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    • Art Director

    Project Tags

    • Global identity
    • visual design
    • Illustration
    • packaging

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