College of Psychic Studies, brand update

Founded by a group of eminent Victorians in 1884 The College of Psychic Studies is one of the world's oldest educational establishments dedicated to the exploration of psychic and spiritual phenomena. They run a full schedule of courses, workshops, events and consultations from their beautiful premises located in South Kensington, London. The college wanted to update its visual identity and develop a strong online presence to coincide with the launch of a full syllabus of online courses and activities. We evolved the famous CPS logo to give it a more modern character and developed a bold colour palette to represent the various subjects on offer at the college. We designed all manner of materials; from a visually lead modern website and a strongly branded online presence to the development of all their print based materials such as their in house magazine, Light and their quarterly published programme. To further reflect and reinforce brand recognition we also created a new photographic and illustrative style that can be seen across all materials produced both in print and online.