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Colour Perception

A project initiated to reveal patterns in which individuals perceived colour. This colour swatch is a result of testing 156 participants in a survey, presenting them with 16 colours and recording what instantly came to their minds. This project celebrates the broad use of language used when reacting to particular colours and harnesses this data in the form of a tongue in cheek guide for Graphic Designers to use when picking colours in their projects.

Credits

Annie-May Buxton

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  • Graphic Design
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Project Tags

  • Graphic Design
  • graphic communication
  • graphics

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