Commodity Week Brand Design

  • Aubrey Laret

Platts Commodity Week is an anual event where experts discuss the global events shaping the price of commodities. Platts covers 13 commodities - each represented by it's own colour in their corporate identity so I created a logo that represented the commodities as well as giving Commodity Week it's own identity. The inspiration for the logo came from 'containerisation' - the method by wich commodities are transported around the world.